Taskrabbit Growth (Paid Ads & OOH)

I supported the Taskrabbit growth team on paid media and out-of-home campaigns for both US and EU markets. My work included monthly creative refreshes and multiple design iterations to enable testing and optimize ad performance. In addition, I developed out-of-home concepts and prepped final files for print, ensuring that all creative assets were production-ready and consistent with brand guidelines.

This ongoing process allowed the team to continuously learn from performance data, adapt messaging, and maintain a fresh, engaging presence across both digital and physical channels.