July 2024 Paid Ads

In July 2024, I designed a paid ad campaign that ran across web and social channels. I developed a custom 3D text treatment and paired it with complementary illustrations in a cohesive, isometric-inspired style. The campaign was localized for both US and EU markets, with considerations made to ensure the visual style and messaging remained consistent and effective across all formats and placements.

This project highlights my ability to combine typographic and illustrative techniques, craft a distinctive visual style, and create a cohesive system that works across regions and touchpoints.

Green background with large white text that says, 'Get your to-do’s taken care of by a pro.'
Facebook feed showing an advertisement for Taskrabbit with a purple background and bold yellow text, featuring a smartphone, screws, and nuts.
A colorful graphic with the text "Get your to-do's taken care of by a pro" and a button labeled "Book a Tasker." The background is green with yellow stars and a star-shaped icon of a checklist.
Graphic design with bold 3D text saying 'Leave the handiwork to the pros,' surrounded by illustrations of nuts, screws, a wrench, a switch, and sparkles, with a yellow button labeled 'Book a Tasker' on a red background.
A digital illustration with a purple background featuring a yellow house on a smartphone, surrounded by bolts and nuts. The text reads, "Expert help, right to your home," with a yellow button labeled "Book a Tasker" and the brand name "taskrabbit".
A red background with the black text 'taskrabbit' near the bottom.
Green background with the word 'taskrabbit' in white lowercase letters.
Smartphone screen displaying the TaskRabbit app logo on a purple background.

German

A graphic with a green background featuring yellow stars, a checklist, and large stylized text in German that reads 'Lasse deine To-Do-Liste von einem Profi erledigen'. The logo 'taskrabbit' is at the bottom.
Graphic design with a red background featuring a wrench, nuts, screws, and a device, along with bold yellow and black German text that reads: "Überlasse deine Heimprojekte den Profis." indicating leaving home projects to the professionals. The design includes branding with the names Taskrabbit.
Graphic with German text: 'Kompetente Hilfe direkt zu dir nach Hause' and a logo 'taskrabbit'. Illustration of a house on a smartphone, surrounded by screws and nuts.

French

A bright green background with yellow stars and checkmarks, featuring bold yellow 3D text in French that says "CONFIEZ VOS TÂCHES À UN PRO." and the white TaskRabbit logo.
Graphic design with red background, illustrations of a wrench, screws, nuts, and sparkles, and text in French that reads 'Laissez le bricolage aux professionnels' with the Taskrabbit logo.
Colorful graphic with French text that translates to 'Help from experts sent directly to you,' featuring illustrations of screws, nuts, a house on a smartphone, and small star-like accents.