Taskrabbit “Sweet 16” Anniversary

To celebrate Taskrabbit’s 16th anniversary, I designed a commemorative logo system built around the theme Sweet 16. The goal was to create something playful, celebratory, and instantly recognizable for both internal and external use.

Two marks were developed. One logo features a stylized Sweet 16 wordmark with Taskrabbit branding integrated into the typography. The second takes the idea further with a candy-inspired treatment, created to feel fun and nostalgic and to bring the Sweet 16 theme to life visually. Both logos were designed to flex across digital and physical applications.